Squash Wales (as it is now to be known) is the governing body of squash in Wales and a member of The World Squash Federation a well as the European Squash Federation. Located at the Sports Wales National Centre in Cardiff.
The Welsh governing body recognized that it was now timely to review and refresh its brand from Wales Squash & Racketball Limited to Squash Wales Limited. Market research had shown that the name change was needed to be more recognizable in Wales.
We were selected for the brand refresh, set with the objective of aligning their brand with a recognizable logotype but with an update to typeface and name change. "We have started work on the logo and brand already and have started the initial stages of the new website, we can't wait to deliver a responsive and user friendly site for Squash Wales; making ti easier for all it's users to find the latest news and events" Damian Burgess - Red Squirrel Marketing
Having worked in the sports industry many times before with rebrands, campaign management and website design we have set the scene, schedule and inspiration to develop this exciting project alongside a brand new website design in 2018.
Squash Wales has a brand that really connects with its members and fellow sport governing bodies and we hope you enjoy seeing the progress as we publish updates over the next couple of months.