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  • Writer's pictureDamian Burgess

Instagram Creator Account: What's the deal

You know we love Instagram here at Red Squirrel Marketing, posts, stories, DMs we use it all to market our business and that of our clients. All our clients business accounts are set to a business account for the benefits of its insights... but now there's a new kid on the block... Creator!!

Should you switch from a Personal or Business Account to a Creator one? What are the perks of being a creator? To begin with, you need to have at least 10,000 followers and your account has to be linked to your Facebook Page.

The new Creator Account allows you to switch profile category (such as blogger, author, entrepreneur or musician), it has better growth insights such as daily “follow” and “unfollow” as well as telling you when your fans are online.

With messaging, you get an extra tab for more filtering on your incoming messages. Then there are Shoppable Posts, if you have a Creator Account you’ll be able to work on more creative sponsorships opportunities.

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