Content is still the Marketing King
After meeting with some small business owners recently in Cardiff and Aberystwyth discussing their digital marketing activities we wanted to share some of those tips with you.
Everyone is creating content these days, there are more and more posts on every social media platform, more and more blogs to read and more and more (some junk) emails coming through to your inbox (mostly junk sorry).
So how do you stand out from the crowd? Well you’re the business owner or one of them and you’re an expert in your industry, let people know this by creating a blog. In your blog offer advice, guidance, tips, tricks and latest innovations.
Obviously share this blog on your website on your website for all to see, then share it on social media, maybe in your email campaigns.
Images are great but they are so 2016, you want to be creating video; that’s what all the cool kids are doing. Don’t worry about catching up just get there, what about looking at some of your blog posts and turning them into Vlogs (video blogs). Giving advice to problems that your clients may have, or maybe video testimonials?
Why not give some of these a go if you’re not already doing so, if you need any assistance with the above then you know where we are, happy to help.