#socialmedia

Damian Burgess

Feb 5, 2019
1 min

Marketing your next event

I have been lucky enough to work with various businesses and events over the last 3 years, helping them reach a bigger and new audience with traditional and digital marketing. Working on small and large events attracting thousands of customers it is great to learn from every event. Recently we have worked with a number of sports teams in Cardiff, including the Welsh Wizards Premier League Squash team; selling out 3 of the last 4 home fixtures and achieving the biggest average

Damian Burgess

Feb 1, 2019
1 min

Instagram stories with new quiz feature

Instagram stories just keeps growing and growing, more people, more brands and updates are coming every week. One of the latest new features that looks set to hit our screens in the quiz feature. This new variation of the quiz sticker was spotted by code hacker Jane Manchun Wong - an initial version of the Stories quiz sticker was highlighted by WABetaInfo in September last year. Brands can use this new feature to once more boost engagement directly in their story, not just b

Damian Burgess

Jan 31, 2019
1 min

Crowdfire removed by Twitter

So it looks like Twitter just killed Crowdfire, the third party app used by millions of users looks to be completely cut off now from Twitter. WOW!! We have used Crowdfire for a a few years now, monitoring inactive users and seeing who unfollows us but some people have misused the app and for this reason Twitter has gotten rid of the access. #SocialMedia #socialmediamanagement #socialmediatrends

Damian Burgess

Jan 30, 2019
1 min

Let the BrandBowl begin

As the NFL fans prepare for Super Bowl LIII, brands and marketers are also getting excited for the all important ads, one of the largest live audiences in the World and all the major brands will be all over our screens (large and small) In the UK we miss out on most of the ads during the game but brands understand this and you'll see a big effort from these brands via social media and sponsored ads. Last year Twitter launched #BrandBowl, awarding the best marketing ads via tw

Damian Burgess

Jan 24, 2019
1 min

Losing a client

What? You're writing about losing a client? Yes I am, it's not often you hear from any business about business they have lost but it happens so why not write about it. It's great picking up new business and meeting new clients but that relationship will one day come to an end, hopefully a happy ending and 99% with me this has been true. I have always been a reasonable business person, too reasonable on occasions I have been told. I have always kept one piece of advice close t

Damian Burgess

Jan 19, 2019
2 min

2019 is the year of the story

Instagram and Facebook stories are now common place, over 450 million daily users are on Instagram stories and that number is rising every day. From everyday users to brands and business it is becoming the norm to post directly to your story first. Some of our clients are using less and less posts direct to their Instagram feed and concentrating all their efforts to the story, yes these stories will disappear in 24 hours but with a consistent approach your audience will becom

Damian Burgess

Jan 17, 2019
1 min

Your very own marketing team

When I started Red Squirrel Marketing back in late 2015 I didn't realise I would work with so many different businesses over the next three years, and I am still surprised to this day how many businesses I meet week in week out around Cardiff, Aberystwyth and Swansea. Working with so many SMB and start ups I'm used as their remote marketing team, offering a full service with design, SEO, website, social media and video marketing all in one or offering one of those services an

Damian Burgess

Jan 11, 2019
1 min

Starting your new business

I met with a business this week, a new start up with no presence yet. It's where most businesses start and can be very daunting having a basic website, some sort of brand and a to do list longer than yourself. A big plus for this business I met with this week was that the person starting the business was still in full time employment, working in the same industry he is going it alone in. Starting a business on the side is probably the best advice I can give anyone if you have

Damian Burgess

Jan 8, 2019
1 min

Pay less attention to your competition

Having met a dozen new businesses in December and more already this month I still get the same point given to me by new businesses or businesses struggling, on three separate occasions I have been told "my competitors are doing so well" The only reason why these businesses think this is because of social media, their direct competition have stated they are fully booked or working with a massive client or they have experience a record month or week whatever. My advice is to al

Damian Burgess

Jan 3, 2019
1 min

Happy New Year

Happy New Year!!! Yes 2019 is underway and we can't wait to make a start of some of the projects we have lined up for 2019. Does your business need a helping hand this year? Does your brand need an uplift or do you need some help shouting about your business on social media? We have helped hundreds of businesses over the years and look forward to helloing more and more too, if you need some help or advice then do get in touch. info@nutsaboutmarketing.com #SocialMedia

Damian Burgess

Dec 17, 2018
1 min

Square up your videos

Are you using videos on your social media? Well if you are then great but it's time to go back 20 years in time as we're back watching videos in 4:3 format, yep just like the good days. If you're filming in 16:9 still, don't panic just add two black or colour bars on the top or bottom and add some text too and make it a square video. Taking it a step further, why not try some videos in 9:16 (portrait). You would have seen these used on snapchat, facebook and instagram stories

Damian Burgess

Dec 16, 2018
1 min

Keep your profiles up to date

Are you using more than one social media channel? Are you using one less than most of the others? Well if you are, make sure you keep them all up to date including the profiles or directories you don't use; keep all the links up to date. You've probably seen social media profiles from businesses that aren't up to date, broken links or info that isn't correct, don't let that be your business. Whether its opening times, website links or just general info on the business or stor

Damian Burgess

Dec 12, 2018
1 min

Be consistent in your marketing

Being consistent is something that we hear all the time, not just in business and marketing but in life as a whole, a consistent diet or consistent exercise plan always see the best results. So in business and specifically marketing, how can you be consistent. When I say this to businesses I don't mean you have to post the same amount of posts per day or same times etc but more a consistent presence over the period of a month or two months. Social media can be tough to mainta

Damian Burgess

Dec 11, 2018
1 min

Encourage more reviews

Is your business flooded with reviews on a daily basis, probably not and it is tough to encourage positive reviews but if you do it right it can benefit you on many platforms. Using google my business and facebook we are always shown reviews as soon as we search for the business, because google and facebook are keen to show off your reviews and how many you have it's time you encouraged more reviews. There are a few ways to do this, but making it part of closing a deal or par

Damian Burgess

Dec 10, 2018
1 min

Do you have your own hashtag

Does your business have its own hashtag? A unique word or phrase you use in your posts or on your marketing material? It's worth having one, it's always difficult to direct people to every different channel you are active on social media but hashtags are pretty much used on every platform these days and having your own can make it easier to find you and your content. One bit of advice is to research the hashtag before you use it, make sure it is pretty unique to you and your

Damian Burgess

Dec 8, 2018
2 min

Followers or fans

Do you have followers or fans? Businesses are like sports teams these days... and business like sports teams need fans to survive. Sports teams and sports brands are sometimes the easiest businesses to market, they already have a fanbase, they have an identity and if they're a winning team even better and easier to market. But how do you start from scratch? First of all the sport you're trying to market a team to already has its fans, players and spectators so this is where y

Damian Burgess

Dec 7, 2018
1 min

Engage with your staff

Do you have two, three or thirty three members of staff? Do they engage with you on social media? Why not? Tap in to this underused commodity you have as a business. This isn't something you can force on staff, only encourage but if it is done correctly it can have a great deal of benefits to your business on social media. Not just limited to LinedIn, the professional of networks ;) this is on all platforms, if you have a great service or product or maybe you have a pretty co

Damian Burgess

Dec 6, 2018
1 min

Elevate your brand with stickers

Using Instagram for your business marketing? Then you are most likely using Instagram stories, have you noticed you can use GIFs too? Ever fancied having your own branded GIFs? These moving images you see are called stickers and are available to use on Instagram and snapchat, to make your own you'll need to create a GIPHY brand account and become verified. Once you are verified you will be able to upload the stickers and use them in your stories, not only that your customers

Damian Burgess

Dec 5, 2018
1 min

Share your blog more and more

Don't just share your content once, no matter what content it is, share it and share it again for more to see. A perfect example is sharing your blog posts over and over again. We try and write as many blogs as possible every month, maybe up to 10 a month, so nowhere near one a day every month but that doesn't mean we can't share a post every day. We share our blogs and other pages of our website on multiple occasions on social media, we share the same post with a different t

Damian Burgess

Dec 4, 2018
2 min

The panic over the response time

If you run your own Facebook business page or not you have probably seen the response time listed next to a business online "business usually replies within minutes" and think great ill drop them a message now and get an answer to a question I need to ask them. Great for the end user, but I have heard some stories from business owners who are panicking when they see a a message come through to their page at 2am and they think they have to reply there and then. No you don't! I

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