Youtube isn't the type of platform to make many changes that often, we love the video social media channel but in a bid to fend off Facebook and Snapchat it is finally embracing vertical video. With video now even easier to capture and within seconds it can be shared with the World, if your a vertical video taker then adding them to Youtube and giving your video those ugly black bars are a thing of the past. As well as this change to the user experience of the social media ch

It's great having clients in Cardiff and Aberystwyth, from coast to coast we have helped a number of businesses with their digital marketing, social media management, websites and more to better promote their business or service. Over the last 3 weeks we have travelled to Aberystwyth from Cardiff no less than 6 times and met with more than a dozen of our clients as well as an another 10 businesses looking for a better understanding of digital marketing. Over the last few week

According to a study by Animoto 39% of consumers are more likely to finish videos that have subtitles and 81% of marketers optimise their social videos for mobile. Did you know that over 500 million people are watching videos on Facebook every day. 64% say watching a marketing video on Facebook has influenced a purchase decision in the last month. 56% watch videos in the evening and 84% watch on mobile devices. Facebook reports 1.74 billion mobile monthly active users as of F

We love the idea of QR codes, you know those little boxes of millions of squares to make unique images that direct you to your chosen URL. Well if you didn't know what they were then you do now and we are sure you've seen them around. Some use them in their marketing content in print and online, they are used to make life easier to find specific links but it was always a fuss because you had to download an app, take a pic of the code and then find the URL. A tedious process t

We love working with local businesses in Aberystwyth and the Aberystwyth Cycle Festival is no different. We're not as totally nuts about cycling as they are, but we do have a passion for digital marketing and a goal of helping businesses in Aberystwyth get the very best from their digital marketing efforts. The Aberystwyth Cycle Festival is a celebration of cycling in Mid Wales, including town centre criterium racing, downhill mountain biking and a mass participation ride - t

We are really pleased to offer you 360 video, are you based in Cardiff, Aberystwyth or Swansea? Let's add 360 video to your marketing plan and show off your business or products online in a full 360 video, what are you waiting for? 360˚ video is here and is one of the most entertaining ways to engage with audiences whether your B2B or B2C. The development of 360˚ video players on Facebook, Vimeo and YouTube makes it even easier to share videos on social media. We plan, create

We work with clients all over Wales, Cardiff, Aberystwyth, Swansea, Caerphilly and Wrexham.. and with all the branding and logo design projects we have colour is a big word! It's also a big decision, we never force that decision on our clients, we ask them for their likes and sometimes more importantly what colours they do not like. We see logos every day, every minute logos are in our face, and the colour of these logos make us feel different emotions. The use of colour can

Are you using video marketing in your social media? No, quick go grab your phone and get started! For those of you that are whether you're a plumber in Aberystwyth or a cocktail bar in Cardiff, how are you measuring success? Most measure success on video views, "oh look it's had 126 views" it must be a great video and people must love it, right? Wrong, first thing I would look at is engagement too, how many shares, likes and clicks. But if we do drill down on the views, what

Video marketing, it is everywhere! We spoke to five businesses in Aberystwyth and Cardiff talking about adding video to their marketing strategy. There are enough TV adverts, now that our attention has switched to our phones we will see more and more video content on social media and online. The best TV adverts, the best social videos are the ones that tell us a story, engage with us and make us feel, sometimes sad, sometimes laugh and sometimes it just makes us feel good! Ex

2016 is nearly over, how quick did that go? Over the last 3 weeks we have met with over 20 new businesses in Cardiff, Newport, Swansea and Aberystwyth to talk about digital marketing in 2017. Is your business ready? You should know by now that you need to have a presence online, a website, an account on one of the social media channels? Good, then below are some tips on how you can make a great start to the New Year for your business. Pretty similar to the top five trends of

Current. Fresh. Bold. Marketing. That’s feedback we’ve had since working with businesses in Aberystwyth. Who’s behind the Red Squirrel team? Red Squirrel Marketing was set up around 18 months ago by my partner and I with the goal of bringing city slick marketing ideas to local businesses in West Wales. Having grown up in Aberystwyth and Cardiff we know the importance of a face-to-face business that understands local business needs. With nearly 20 years combined experience in

Follow these steps to produce explainer videos for your video marketing campaign that will drive traffic to your website. Are how to videos part of your social marketing? Looking to find out how you can improve them? Explainer videos help your customers and promote your product or service. Why use Explainer Videos in your Marketing? Video is one of the most powerful forms of social media content. If youre not sharing video, but your competitor is, then they have the persuasio

We have been able to add video to Facebook now for many years, and the ability to add an image in a comment on a status for some time too but now it looks as though Facebook is allowing users to respond with video. The social networking giant is testing the video comment feature in selected countries, so next time you’re thinking of responding see if you can add a video instead of just some words. The features are available on iOS, android as well as web browsing. Just tap on

Do you want to know how to use Twitter Video to your advantage? Video is a great way to tell a story and grow your twitter following. Twitter video is pretty straightforward. You either record a new video from your smartphone or if you have an iPhone, upload a video you’ve already taken. Open the Twitter app, start a new tweet and touch the picture icon. Next, touch the camera icon and switch your camera to video.You have 30 seconds to capture your video. Finally come up with

Are your marketing video campaigns working for you? Do you want to know some tools to help you track sales? More importantly...want to keep ahead of your competitors? In this video you'll discover how to track and measure the ROI for your video. Not in the mood for a video right now? Learn more Are you struggling with showing what value your video marketing is giving your business? Need some tools to help you show the ROI? Firstly, start off with looking at how much you have